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| | Bublos.com: Compare Book Prices Character of Organizations: Using Personality Type in Organization ... (Site not responding. Last check: 2007-10-20) |
 | | The solution, according to best-selling management author William Bridges, lies in identifying, understanding, and working with what he calls organizational character. |
 | | Just as people have personalities, Bridges explains, organizations as well as their component departments, teams, and other work groups have characters. |
 | | Using examples from McDonald's, Hewlett-Packard, GE, and others, Bridges identifies 16 organizational character types using the framework of the Myers-Briggs Type Indicator instrument and shows how these influence an organization's growth and development, and ultimately its success or failure in the marketplace. |
| www.bublos.com /isbn/0891061495.html (790 words) |
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