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| | ADIDAS TO SPONSOR X GAMES |
 | | Mark Reilly, vice president, Global X Games, ESPN, Inc, said the competition, scheduled for July 20-22 in Barcelona, Spain, would gather more than 250 of Europe's leading action sports athletes to compete for prize money, medals, and a qualifying place in the upcoming 2001 X Games in Philadelphia in the United States on August 17-23. |
 | | The debut of the X Games Qualifier in Europe is a chief component of ESPN's plan for a major year-round global expansion of its X Games franchise. |
 | | Over the next 12 months, more than a dozen X Games-related events will be staged on five different continents, including X Games Qualifiers, Junior X Games, the Asian Xtour, the X Games, and the Winter X Games. |
| www.sportbusiness.com /news/135313/adidas-to-sponsor-x-games (275 words) |
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