| |
| | XFL might have been last to challenge mighty NFL - CBS SportsLine |
 | | The demise of the XFL after just one season has added another oblong tombstone to the alphabet-soup graveyard of leagues that tried and failed to at least siphon off a portion of the NFL's power and popularity. |
 | | In the 30 or so years since the AFL forced the merger, the XFL was the one entity that had the important parts in place, the TV component being the most significant, of course, and it didn't matter. |
 | | Early on, XFL vice president of football operations Mike Keller suggested players should view the new league as an opportunity to "build new identity." In corporate-speak, McMahon called it "brand building." But most of the players, whose contracts are now voided, have no identity, and no one is beating down their doors to sign them. |
| www.sportsline.com /b/page/pressbox/0,1328,3912314,00.html (1653 words) |
|